Category Archives: Partner

I Hereby Declare Myself A Leader

This is the era of the selfie, self-promotion and social media’s power to create heroes and experts.  Therefore, I have decided to declare myself a People Oriented Research Leader.

I am certain that I have the recognized qualifications for being an issue leader.  I am passionate about the subject.  I make talks about it.  I write articles about it.  I find ways to relate it to almost any conversation topic.  I pontificate on the importance of People Oriented Research to organizations, agencies and businesses.  I believe with all my heart and soul that if we do more People Oriented Research we will know more about what people think, want, feel and comprehend.  I make profound statements about this topic.  I search out and consume information the subject.   I even conduct People Oriented Research.

Further testaments to my right to call myself a People Oriented Research Leader are the things occurring in my professional and personal life.  I am actually paid to conduct People Oriented Research.  I am asked to speak on the subject.  I am asked how to conduct People Oriented Research.  Organizations, agencies and businesses who have never heard of People Oriented Research, but know they need to get information from their members, participants, clients, etc., ask me how to get that vital information.  Groups that do not know that People Oriented Research is an important issue express to me their frustration of not knowing how to make things happen.

Additionally my understanding of the world proves to me that People Oriented Research, of which I am a Leader, is the key to solving many problems and improving many situations.   Such phrases as “a penny for your thoughts” , “let the cat out of the bag” and “straight from the horse’s mouth” illustrate that society values the information and input derived from People Oriented Research.  Other common phrases such as “your guess is as good as mine”, “pull wool over their eyes” and “heard it through the grapevine” demonstrate the repercussions of not doing People Oriented Research.  Because ignorance is not an excuse, it is critical that we conduct People Oriented Research and that we have established Leaders in this field.  I am honored to fulfill that role as a People Oriented Research Leader, even for those that are unaware that it is a major issue.

Yes this is a little tongue in cheek humor on how people become “experts” and on the fact that we often forget to get input from those who are or will be affected.

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MAGIC FORMULA FOR GETTING FUNDING AND PARTNERS

If you are struggling to articulate how you fit into a potential funder’s or partner’s continuum of mission or service here is a magic formula – put it in context.

In Context provides clarity, precision, transparency, understanding, proper perspective and ability to demonstrate your place in a continuum.

Out of Context causes ambiguity, uncertainty, vagueness, misunderstanding and inability to illustrate your place in a continuum.

 

Here are the steps to invoking the magic formula:

  1. Understand that the service(s) you provide are not what is important to the funder or partner. What is important to them is the problem, need or difficulty you can address for the population/community they are trying to help.
  2. Acquaint yourself with the mission, programs and past fundings/partnerships of your target.
  3. Be certain that you are asking for funding or a partner for something that actually fits into the mission or program of your target. Do not try to make desperation for operational money appear to be a funding/partnership request for a program that enhances the target’s mission.  Out of Context
  4. Completely develop your program before you seek funding or partners. Include the budget and focus on Outcomes.  The Outcomes should be things that easily flow into the funder’s/partner’s mission and programs.  For instance:  You will provide nutritional meals twice a week to 100 seniors to help your funder/partner improve the health statistics of seniors in ABC community. In Context
  5. Demonstrate how you will use measurements that are in concert with those of the funder/partner. Don’t just say you will – demonstrate how.   In Context

 

If you do not plead your case in context with that of the target’s, you will appear, at best, to be vague, at worst, not worthy of funding or a partnership.  One other benefit of proving you are in context is that you will more fully flesh out your own program or organization, which in turn leads to better results and other funding.

Now, if we could just get the rest of the people in the world to see things in context what a more harmonious world we would have.  There would be less knee jerk reactions on social media.  Elected officials could accomplish much more.  And there would be a lot less selfies.  But that’s just the researcher in me dreaming out loud.

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